Donna M. Raditic is a graduate of Cornell University College of Veterinary Medicine and is a Board Certified Veterinary Nutritionist®. She was a professor for both the Nutrition and the Integrative Medicine Services at the University of Tennessee College of Veterinary Medicine. Currently she is the founder of Nutrition and Integrative Medicine Consultants which offers consulting services for pet vested companies. She is also the co-founder of the non-profit, Companion Animal Nutrition and Wellness Institute (CANWI) which funds education, academic programs, and research on pet nutrition and supplements. With a professional journey that includes being a general practitioner, professor, and finally an independent veterinary nutritionist, she offers consulting services with unique perspective on the role of nutrition, supplements, and integrative pet products and healthcare. 

Partner, Nutrition Business Advisors |  Edward has held senior leadership roles in the natural products industry for over twenty years. He is currently a Partner at Nutrition Business Advisors, a leading strategic and business consulting practice in the Global Nutrition Industry. Ed has been a senior executive at multiple industry-leading organizations, including President of Healthy Directions, CEO at Klaire Labs, and COO at Stop Aging Now. Edward has led the successful sale process for three companies in the Natural Health industry. He was the Co-Founder and Managing Director of a business incubator for Internet companies, Vector Development. Edward has an MBA from Northwestern University (Kellogg) and BA from Wittenberg University.

VP Research & Insights, APPA | Ingrid Chu boasts over three decades of quantitative expertise in marketing, offering unparalleled insights cultivated through years of experience. With a comprehensive understanding of various methodologies, she provides organizations and businesses with a well-rounded perspective that proves invaluable in today's dynamic landscape. Having served as a trusted advisor to esteemed brands such as Mazda, Voya, Tupperware, Red Lobster, and Nationwide Pet, Ingrid brings a wealth of knowledge and strategic acumen to the table. Her recent appointment at the American Pet Products Association (APPA) in May reflects her dedication to furthering the success of the pet industry. Ingrid holds a Bachelor's degree from UCSB and a Master's degree from USC. Additionally, her passion for pets extends beyond her professional endeavors, as she proudly cares for two rescues—a bulldog/pitbull mix and an Australian/German Shepherd mix—emphasizing her deep personal connection to the world of companion animals.

CEO and Founder, Know Agency | Jane is a specialist in organic search and paid search marketing expertise and leadership for health and wellness brands. With her hands-on experience working in the health and wellness space, Jane is a public speaker and conference presenter at industry trade shows, networking events, and conferences on technology and digital marketing strategies for wellness and nutrition brands.

Founder, Project K-9 Hero | Jason Johnson is a globally recognized leader as a nonprofit executive and entrepreneur. As the Founder of Project K-9 Hero, Jason has dedicated his life to making sure retired Police K-9s and MWDs receive the care they deserve once their service to our country is complete. He is a former K-9 SME in the US Government working for DHS, TSA, ATF, and DOS in Iraq and Afghanistan. Jason served as a Police SWAT and K-9 Officer, as well as a U.S. Army Military Police Officer. Jason holds a MSSM, is a published author, and executive producer of television and film.

Partner, Covington & Burling, LLP | Jeannie is a member of the firm’s Food and Drug Practice Group, resident in the Washington, DC Office. In addition to being an attorney, Jeannie also holds a degree in veterinary medicine and has practiced as a veterinarian.  She specializes in food and drug law, with a sub-specialty in animal food and drug law. In this capacity, she represents companies that manufacture feed, feed ingredients, drugs, biologics and medical devices for animals, as well as clients in related industries. Her specialties also include advising clients and providing representation on matters before the United States Department of Agriculture arising under the Animal Welfare Act.  Her clients are animal research companies, pharmaceutical companies, and animal dealers and exhibitors. Another specialized area of practice relates to the importation of animal-derived ingredients and products.  Jeannie advises clients on USDA regulations and procedures in this area and assists clients in securing the required permits and certifications. In addition to these other practice areas, Jeannie also advises clients in the regulation of dietary supplements, over-the-counter drugs, cosmetics for humans, and import and export of products regulated by the United States Food and Drug Administration as well as those having animal or microbially-derived ingredients regulated by USDA. 

Compliance Officer, NASC | In her role for NASC, Jennifer works closely with new members to provide support during their onboarding process, provides training on labeling, NAERS and NASC audits, conducts NASC quality audits and has expanded NASC resources

for members. Prior to joining NASC, Jennifer served as Director of Regulatory Services for the New Hampshire Department of Agriculture for 9 years and was the AAFCO-NASC Liaison. She continues to build valuable relationships and

currently serves as an Industry Advisor on the AAFCO Pet Food Committee. Jennifer also taught high school agriculture and was an FFA Advisor for six years. She is a Penn State alum with a Bachelor of Science in Horticulture. She is her best self when enjoying the outdoors, seeks new experiences rather than new

stuff, and loves adventures with her husband and their rescue dog Maeby.

Chief Scientific Officer, Layn Natural Ingredients | Jim has over thirty years’ experience in the natural products/nutraceutical industry. A graduate of Chicago State University and a certified nutritionist (CN) from the American Health Science University, he has served on the executive board of the Natural Products Foundation (NPF), a not-for-profit organization working to raise industry standards and served as Vice-Chair of the Natural Products Association (NPA) ComPli standards committee. James also served as a US delegate on several Codex committees and chaired the AOAC Task Force on Dietary Supplements.

Research Manager, MarketPlace Branding | Jon specializes in consumer research for brand strategy and creative direction. With a focus on the pet and human nutrition and wellness categories, his work has generated insights into consumers’ motivations and preferences on behalf of MarketPlace and its clients. Having fielded numerous studies on behalf of pet brands, Jon is plugged into trends in the category and the needs of today’s pet parent.

In recent work, Jon has sought to home in on the pet nutrition and pet care consumer. In 2020, he surveyed pet parents on their attitudes about pet supplements and the impact of COVID-19 on their perceptions and behaviors. Additionally, Jon has conducted primary research in the human nutrition space, where trends often precede those in pet market. A lifelong dog dad, you can usually find Jon at home spending time with Frances, his German shepherd mix.

Senior Director of Global Pet Food Technical Service, APC | Joy received a Ph.D. in Nutritional Sciences from the University of Illinois at Urbana-Champaign and has worked in research and development at APC for more than 20 years. She has focused on the role functional proteins play in the health of domestic animals. Her work documents the significant change in animal health in response to administration of functional proteins in the diet. Dr. Campbell’s work has led to the development of several innovative products used in multiple animal health applications. 

Compliance Officer, NASC | Katie conducts new member onboarding training and monitors ongoing compliance, provides support to members in labeling, NAERS, and quality programs, conducts NASC Quality audits, and works closely with the rest of the NASC compliance team in developing and improving NASC’s member resources.  Katie formerly held positions with the Idaho State Department of Agriculture as a feed regulator and PetIQ as Director of Regulatory Affairs. She earned her BS in Wildlife Management from the University of New Hampshire, and her MSc in Seafood Science and Nutrition from the University of Alaska. In her off-time, she can be found exploring the Boise Foothills or trying to outsmart her Border Collie mix, Chica.

Director of Client Services and Operations, Equine Network | Equine Network is the largest subscription-based equine organization in North America delivering content, competition, commerce, and community for the horse world and those that do business in it. The Equine Network is home to content brands horse owners know and trust including The Horse, EQUUS, Horse&Rider, Practical Horseman, and more. Katie’s role in the company includes client relations, media strategy, and performance analysis across all EN brands giving her a front-row seat to what marketing campaigns resonate with horse owners, what tactics miss the mark, and what audiences and advertisers are asking for next. In addition to her client work and team leadership, Katie is also the host and producer of a podcast called Beyond the Saddle where she interviews professionals from across the equine industry about their careers. When she’s not strategizing or podcasting, she’s out riding her two home-raised horses, Cosmo and Mimosa, on the mountainous trails of Colorado.

Head of Global Marketing–Animal and Plant Health, Chr. Hansen | Lidiia received her veterinary degree from the National University of Life and Environmental Sciences of Ukraine in 2007.Lidiia worked in various roles within the veterinary and pet industry (veterinarian in private practice, editor-in-chief of the vet magazine, marketing & regulatory affairs, professional & technical affairs, brand management at regional and global levels for large FMCG companies incl. Pfizer and Hill’s Pet Nutrition).In 2020 she joined Chr. Hansen - a global bioscience company where she leads the development of new microbial solutions for pets and serves as a head of the global marketing team in the Commercial Development, Animal Health & Nutrition division.Lidiia is passionate about human-centered systems thinking, entrepreneurship, creativity, innovation, leadership, bullshit-free communication, anything digital, and the vet profession.Besides spending time with her family and a full-time job, she runs Design Thinking Workshops for vet professionals via VetReflections.com and shares her journey towards minimalism (check out her The Minimalist Vet Facebook group).Learn more and contact via LinkedIn https://www.linkedin.com/in/lidiia-alaverdova/

Owner, Lydia Gray Consulting, LLC | Dr. Lydia Gray is a lifelong horse owner who holds her DVM, as well as her BSc in Agriculture/Animal Science and her MA in Communication. She has been an associate veterinarian at a mixed practice, Program Coordinator for the University of Illinois College of Veterinary Medicine, Director of Owner Education for the American Association of Equine Practitioners (AAEP), and Executive Director of the Hooved Animal Humane Society. Throughout her 16-year career with SmartPak, Lydia provided horse health and nutrition education through a variety of channels, directed supplement research, led new product development, served as regulatory compliance officer, and was responsible for the company’s veterinary marketing. She now offers many of the same services out of her new company "Lydia Gray Consulting, LLC." Lydia competes in dressage and combined driving, as well as judges both disciplines, and is looking forward to an exciting season with her six-year-old Dutch Warmblood gelding "Stan Lee."

Global Additives Technical Lead for Pet & Lifestyle, Cargill | Mark has 25 years of experience in animal nutrition, formulation, and product design with Cargill, Mars Petcare, ADM, Lallemand, and Wayne Feeds. He has authored peer-reviewed papers, technical bulletins, whitepapers, and has presented to a wide range of scientific and industry conferences.

Head of Quality and Contract Manufacturing, Pet Honesty | Matthew oversees the safe and consistent manufacturing of multiple product categories in the Pet Supplement space. He has been working within the Food, Beverage, and Drug Industries for 20 years at companies including Pfizer, Chameleon Cold Brew Coffee, and Nestle, with a focus of Quality, Manufacturing, and Product Development. He graduated from Kansas State University with a Food Science Degree and a Business Minor. He resides in Austin, TX with his wife Heidi and two cats Taedi and Rue.

Compliance Specialist, NASC | Miriam assists NASC members with day-to-day support by conducting onboarding training and audits and providing guidance to achieve compliant labels, marketing materials, and websites.  Prior to NASC, Miriam launched her career in the commercial swine industry at Smithfield Foods.  She transitioned to regulatory work by joining the NC Department of Agriculture’s Animal Feed Program and served as the Supervisor over Compliance and Inspection. She voluntarily participated in AAFCO, holding roles as committee chair for the Feed Labeling Committee and Inspection and Sampling Committee and assisting with teaching the Advanced and Basic Inspector Training Seminars.  Miriam is a graduate of North Carolina State University where she earned her BS in Animal Science and minors in Nutrition and Agricultural Business Management.  A native of North Carolina, and lifetime animal lover, Miriam lives near the coast in Southeastern NC with her adopted farm cats, her dog Bell, and her horse Sonny.  

Executive Director-Strategy, MarketPlace Branding | Nicole defines the strategies behind successful consumer and B2B pet brands. MarketPlace is a full-service consultancy and agency that creates and cultivates human and pet nutrition and lifestyle brands. At MarketPlace, Nicole has led strategy, research, and writing for established companies seeking to reposition, new brands entering the market, and those ready to expand into new retail channels and product categories.

Among her career accomplishments, Nicole has led sales-boosting rebrands for international pet specialty brands, driven record-breaking ecommerce sales growth, and guided an international B2B pet nutrition company in its commercialization of B2C pet supplements. In addition to her work within the companion pet space, Nicole has helped human food and ingredients companies enter the pet category. A lifelong pet parent, Nicole cherishes the opportunity to work with brands dedicated to improving the lives of pets and their people. Today, she is a proud dog-mom to the most wonderful dog, Omar.

Technical Solutions Consultant III, Taylor Prime Labels & Packaging |  With a background in manufacturing pressure-sensitive adhesive materials, I've seamlessly transitioned into print and packaging. I specialize in complex label constructions, particularly for animal health labels and packaging. As a Technical Sales Consultant at Taylor Prime Labels & Packaging, I relish the challenge of solving customer packaging puzzles. My expertise lies in recommending the best constructions to meet customer needs effectively. Beyond work, I enjoy golf, playing guitar, rockhounding, and cherishing quality time with my family. www.linkedin.com/in/phil-iwinski-1027225

Partner, Amin, Talati, Wasserman, LLP | Rend advises clients in the dietary supplement, pet supplement, food, and cosmetic industries on a broad range of FDA and FTC compliance matters. She is committed to helping her clients responsibly develop and market products, drawing on her years of experience advising the nation’s leading dietary supplement and food companies on complex labeling, advertising, and ingredient issues. In her previous role as Associate General Counsel at the Council for Responsible Nutrition, Rend advocated on the industry’s behalf numerous times before FDA, FTC, Congress, and state attorneys general. She also assists companies with FDA import alerts and detentions, Proposition 65 compliance, and has substantial experience initiating and defending challenges before the National Advertising Division.

Global Species Manager, Phileo by Lesaffre | Rod is developing worldwide the Petcare business in Phileo by LesaffrePhileo works at the crossroads of nutrition and health, designing, developing, and delivering innovative solutions to improve pet health and life quality.Rodolphe has 35 years of experience in the pet care business in R&D, marketing, and sales Management positions, in BtoC and BtoB internationally renowned Pet players.Using the 170 years of experience and expertise of Lesaffre on fermentation of microorganisms, Rodolphe is currently focused on developing products and collaborations to offer differentiated and value-adding solutions to the whole Petcare industry.

Chief Operating Officer, NASC | Since joining the NASC team in 2004, Ryan has worn countless hats and touched nearly every aspect of NASC, helping it grow into the successful organization it is today. Ryan is project manager and supervisor of the NASC Adverse Event Reporting System (NAERS®), which is the cornerstone of the NASC mission and

has been paramount to the credibility NASC has achieved within the industry. Ryan has designed and integrated updates, new software infrastructures and features,

implemented data integrity measures, as well as completely revamped the NAERS system. Ryan is also responsible for and helped develop the NASC audit program and conducts quality audits for NASC member companies in the western

United States and Canada. He helped to develop many of the NASC regulatory guidance documents and consults on regulatory issues including websites, labels, marketing collateral and quality control systems. In addition to his amazing family, companion animals have always been part of Ryan’s life and he is particularly

passionate about homeless pets, frequently contributing time, money, and

resources to animal rescue organizations.

Vice President of Global Pet Business, FoodScience, LLC | Sara currently leads two successful pet supplement brands: VetriScience® Laboratories and Pet Naturals®; a strong international business unit, and an exploding contract manufacturing business.  Throughout Sara’s 15 years with FoodScience, she has held several management positions driving success for all pet brands, private label, and contract manufacturing business units under the FoodScience umbrella.  This scope now includes leading the strategic and business operations of Pet Tech Labs, acquired by FoodScience in September 2021.

Sara is a change agent and visionary leader with a strong skillset in identifying talent on her team and encouraging innovation, efficiency, and a strong sense of service among the team, carrying through to the pet owner.  Sara’s deep understanding of the end consumer through extensive research has given the brands of VetriScience® Laboratories and Pet Naturals® their own distinct space in the relatively small, but important and growing, industry of pet supplements.  She fuels this growth with experience and an unwavering enthusiasm, while also envisioning enough white space to court and win contract manufacturing business with some of the biggest pet brands in the CPG space. Leveraging her perspective and experience leading two brands and two separate contract manufacturing businesses, Sara brings a unique perspective surrounding how a cooperative industry group like the NASC can raise the level of pet supplement household penetration in order to enable long-term and sustainable (and profitable) growth for all NASC members. A deep love of pets as well as her commitment to health and wellness contributes to Sara’s natural drive in the space of pet supplements.  An active member in the athletic community, Sara competes in triathlons across the US, while also participating in local community races which raise money and awareness for several different community areas of need. Sara serves on the steering committee of Green Mountain Multisport, the area’s local triathlon club.

VP General Counsel and Corporate Secretary, ElleVet Sciences | Stacey develops legal strategies around the use and sale of hemp-derived CBD products to veterinary practices, resulting in compliance and desired business results.

CEO and Co-Founder, Orivo | Svein Erik is a dedicated entrepreneur with a passion for science. He holds a M.Sc. in biochemistry and before starting ORIVO in 2014 he had a broad experience from the analytical laboratory industry in Scandinavia.

Pet Expert, Educator, and Advocate | Terri Grow is a trailblazer in feline health and wellness, leveraging her unique blend of experience, knowledge, and advocacy. After a decade in corporate marketing and advertising, Terri founded PetSage®, a pioneering holistic pet resource center in Northern Virginia that for 20 years successfully integrated holistic healthcare, pet owner education, advocacy, and responsible product commerce. In 2020, she transitioned to consulting, speaking, and partnering with global pet health companies — championing optimal dietary, health, and welfare practices for cats. As a certified expert in Traditional Chinese Herbology and Natural Animal Nutrition, Terri is also a respected lecturer on feline nutrition at the College of Integrative Veterinary Therapies. 

President (5th Generation), DWS Printing & Packaging | Established in 1865 and based in Deer Park, Long Island, DWS specializes in labels and shrink sleeves for the pet care, beverage, and food markets.  TJ Staib is the fifth generation in the business and is in his 7th year with DWS.  He is currently president of the company and is responsible for overseeing all production, procurement, and administrative functions of the company.  He also leads the company’s CapEx initiatives.  TJ works with his partner/uncle, Andy Staib, and together they are leading DWS in its 159th year of consecutive operation.

Partner, Venable LLP | As co-chair of Venable's FDA Group, Todd guides clients through the myriad government regulations associated with food and drug labeling and marketing. Working extensively in the areas of food and dietary supplement safety, labeling, and advertising claims, Todd helps clients in the consumer products, drug and

medical device, and dietary products industries comply with government regulations. He regularly achieves favorable results in defending clients against Federal Trade Commission (FTC) advertising complaints, enforcement actions, and prosecutions, and overcoming competitor challenges in courts and other forums.

Founder and President, Operation Good Boy | Tom Aiello is a graduate of West Point and Kellogg Business School. In 2021, Tom Aiello set out to build a pet brand that aligned to the lifestyle of so many who served and believe in loyalty. At the end of 2022, Operation Good Boy launched as a pet brand for those Americans who not only want superior products for their dogs, but also believe in the unconditional loyalty that exists between servicemembers and their dogs. Tom’s military service and his expertise working in support of the military veteran community, helped him develop military-grade gear and pet supplements and treats that were certified by veterinarians and made in the USA. We also give back to military working dog charities. These animals have risked it all, and often need special care once they become K9 veterans. Loyalty is in all we do at Operation Good Boy. We want our customers to feel like a part of ONE LOYAL PACK.

VP of Brand Growth, Luminize Marketing | Tony Morales graduated from John Carroll University in Cleveland Ohio with a bachelor's in economics in 2004. He went on to get his MBA with a concentration in entrepreneurship from Loyola University in Chicago in 2010. After spending 10 years in financial services as an investment consultant and wholesaler, Tony did a brief 3 year stint in software sales before becoming the first external hire on the Amazon marketplace advertising team where he personally worked with Amazon's largest selling accounts and helped develop the Amazon Ads certification course. Over the last 10 years Tony has worked with thousands of Amazon sellers concentrating on brands in the $2M to $200 million revenue range. Since leaving Amazon Tony has had 3 different VP leadership roles managing large domestic and international teams, selling in 16 countries, using all Internet marketplaces. The annual advertising

spend he was responsible for was in excess of $100 million. Tony is an avid chess player who has been to all 50 states and enjoys movies and a variety of outdoor recreational activities.

Chief Revenue Officer, Blustream | Tyler Craig is an experienced software sales leader and partnership builder. Driven by the use of technology to make daily life more efficient, he takes pride in providing the best solutions possible. As Chief Revenue Officer for Blustream,

his goals include delivering returns to shareholders, creating an incredible place to work, and most importantly delivering value to customers. In addition to his primary job functions, Tyler has been recognized throughout his career for developing critical, mutually beneficial partnerships. He holds a BS in Business Management from Arizona State and lives in New Hampshire with his wife, two daughters, and two dogs.